This site has all the newest data, insights, and developments you require to assist you understand how folks in Hong Kong use digital gadgets and expert services in 2024.
*Advisory: we’re knowledgeable that usage rates in extra of one hundred pc of the population, “suitable” population, and / or Web people could feel implausible, but we’ve elected to republish source data “as is”, to permit viewers for making their unique judgements. Be sure to see our specific notes on data To find out more about these anomalies.
As we pointed out within the Facebook portion higher than even though, changes from the viewers attain figures revealed in Meta’s advertisement scheduling equipment do not essentially correlate with General improvements in its platforms’ Energetic user bases.
Nonetheless, you should note the figures revealed in X’s planning instruments appear to be liable to important fluctuation – even more than shorter periods of time – and these anomalies might effects the dependability and representativeness of this variation data.
To learn more about these modifications, make sure you see this article, in addition to our complete notes on data.
Note: Meta’s advertising and marketing means only publish audience gender data for “female” and “male” people.
Note: ByteDance’s advertising assets only publish viewers gender data for “feminine” and “male” users.
As being a result, the most recent revealed figures for World wide web use invariably beneath-represent truth, and true adoption and expansion might be better compared to the figures shown right here propose. Be sure to see our detailed notes on data for even further information.
Hong Kong is using the flexibility selections for periodicity and timeliness. The indices are disseminated on the quarterly basis in just 3 months of the tip from the reference quarter.
Even so, it’s crucial that you worry that these promotion access figures usually do not represent monthly Energetic person figures, and there may be significant variances in between the scale of Snapchat’s advertisement viewers and its complete Lively person foundation.
But In spite of these caveats, Meta’s ad attain data still features useful insights into how Facebook use is evolving.
Dig deeper: for the newest insights into Online adoption and use around the globe, observe our typical Global Statshot stories.
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This contrasts with the gender data provided within the marketing applications of platforms like Fb, which relies on the gender that consumers themselves enter in their very own profile.